With water resistance and GPS in a sleeker (dare we say unisex) body than similarly-specced rivals, as well as an eye-popping screen – means that the Apple Watch Series 2 pips the competition to our coveted best smartwatch spot.
It's still far from perfect and Android Wear 2.0 – currently running on the Huawei Watch 2 and LG Watch Sport – has caught up in terms of features, technology and style.
The Apple Watch app selection is still way too small and developers aren't making use of the GPS and sensors for untethered experiences. Apple's own fitness services are a tad hit-and-miss and the screen isn't always-on.
But aside from those negatives, it's still a great smartwatch experience which doesn't feel clunky and has more than one genuine killer app. Apple Pay is a triumph, sports tracking works and there's a genuine feeling the best is still yet to come.
"Is the Apple Watch Series 2 the perfect smartwatch? No. But it makes a much more compelling argument than the original that you should own one."